It's a common behavioral trait among us gamers to loathe intrusive advertisements within the games we play. We tend to think that the developers are total sellouts and that they taint the gameplay with ubiquitously annoying marketing gimmicks from their money-hungry sponsors, coming in the form of either a poorly conceptualized corporate avatar or direct injection of the product in question as a key item.
However loathsome it comes off as, the fact remains that it is oftentimes a necessary evil. Also, you have to admit that some gimmicks actually work and enhances the experience instead of taking away from it. For instance, if you take a battle-oriented galge like Twinkle Crusaders and crowd their existing female populace with the femme fatales of Dengeki Bunko and other greats from Ascii Media Works, what do you get? Twinkle Crusaders Starlit Brave!!, a mish-mash of moe madness packed in a bonus UMD from the limited edition pack of Twinkle Crusaders GoGo!!